Why do so many Americans refuse to wear face masks? It may have nothing to do with politics

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When Delaware International Speedway, a car raceway stadium based in Delmar, Del. reopened for spectators earlier this month, attendees were forewarned that they must wear a face mask.

“As a part of the agreement for opening with the State of Delaware those social distancing measures are still in place as well as, masks must be worn by all spectators,” according to the stadium’s official policy.

Those who choose not to wear masks, may feel a sense of solidarity, like they’re taking a stand against authority.

However, pictures from the first race held on June 6 showed that many spectators did not wear face masks. (Delaware International Speedway did not respond to MarketWatch’s request for a comment.)

In early April, the U.S. Centers for Disease Control and Prevention recommended that Americans wear a face cloth covering or mask in places where it is difficult to social distance from other people. However, there currently is no federal mandate to wear face coverings.

Related: ‘I woke up in a free country’: Costco shopper gets bounced from store after refusing to wear a mask

Individual states including Delaware, New York, Virginia and Illinois require citizens to wear masks in public places. Other states require essential business employees and patrons while on premises, while some only require employees to wear them. Meanwhile, many states don’t have any mask requirements and instead recommend that they be worn in public places.

But even in states with mask mandates, Americans are defying these orders despite evidence that suggests that widespread use of face masks can greatly limit the transmission of coronavirus, which is believed to occur mainly from respiratory droplets.

Why people are wearing masks even if they aren’t required to

On Sunday, U.S. Surgeon General Jerome Adams tweeted: “Some feel face coverings infringe on their freedom of choice — but if more wear them, we’ll have MORE freedom to go out.”

In times of heightened uncertainty, humans tend to seek a sense of belonging. That cuts both ways.

“Ultimately it is a choice we make, and I hope it’s made based on the best available/current science, and a desire to do all we can to help others and ourselves/ our communities,” he said in a subsequent tweet. “Like vaccines, the more who participate, the greater the impact.”

It may go beyond politics. In times of heightened uncertainty, humans tend to seek a sense of belonging, said David Abrams, a professor of social and behavioral science at the NYU School of Global Public Health. That cuts both ways. Those who don’t wear masks, may feel a sense of solidarity and those that do likely regard it “as an act of altruism and a way of helping each other out.”

People who have lost a loved from coronavirus are also more likely to wear masks, he said. “Thinking about real people and personalizing coronavirus gets at that emotion of altruism and nurturance. You side with the tribe that wears masks and you go, ‘Oh I want to be part of that.’”

If common sense prevailed, all Americans would wear face masks, Abrams told MarketWatch. But in light of heightened uncertainty, “strong emotions override rationality and we look to leaders for guidance.”

‘There’s a certain bravado of being angry and defying requirements to wear a mask.’

— David Abrams, a professor of social and behavioral science at the NYU School of Global Public Health

Notably, President Donald Trump and Vice President Mike Pence have been reluctant to wear and have even refused to wear masks in public. Late April Pence violated standards and did not wear one during his visit to the Mayo Clinic in Minnesota, where he met with staff and patients. (A week after Pence’s visit he acknowledged he made a mistake by visiting patients without a mask.)

“People look at that and say: “Well, he’s in a hospital and didn’t wear a mask, why should I?’” Abrams said.

Unlike many countries in East Asia, before coronavirus Americans rarely were asked to wear a face mask in public. Now Americans who don’t wear masks can be denied entry from stores like Costco COST, +0.93%, Dollar Tree DLTR, +1.85% and Apple AAPL, +1.95% AAPL, +1.95%, and banned from flying on United Airlines UAL, +3.30%

Americans who choose not to wear masks, Abrams suspects, “don’t want to admit that this is the new normal,” he said, “they want the old America that they’re used to.”

It may be a reaction (or overreaction) to authority. “There’s a certain bravado of being angry and defying requirements to wear a mask,” he said.

On the other hand, Americans are rarely up in arms when they see signs that require them to wear shoes or shirts because it is part of our culture, he added.

Don’t miss: ‘People probably aren’t going to react kindly or openly to being policed’: How to deal with someone who refuses wear a face mask

Demographic disparities when it comes to wearing a face mask

Gender, political affiliation, race, income and geography all appear to play a role when it comes to wearing a mask or not.

  • Men are less likely to believe they’ll be seriously impacted by COVID-19, one study shows. Unlike women, they’re more likely to see wearing face coverings as “a sign of weakness”
  • A person in the top-earning segment, averaging $233,895, was more likely to wear a mask than someone making an average of $13,775, according to this study. ”It’s less burdensome for people to engage in these behaviors when they have more money,” Nicholas Papageorge, an author of the study, told MarketWatch.
  • Some 80% of New York City residents and nearly 79% of Los Angles residents said they always wear masks in public, according to a nationally representative survey published by the Centers for Disease Control and Prevention. However, outside of the two cities, 60% of Americans responded that they always wear masks in public.

“Nationwide, higher percentages of respondents from urban areas reported use of cloth face coverings than did rural area respondents,” the report states. “Because outbreaks have been reported in rural communities and among certain populations since March 2020 these data suggest a need for additional and culturally effective messaging around the benefits of cloth face coverings targeting these areas.”

In the second week of April, a week after the CDC recommended all Americans wear face coverings in public, the divide between Democrats and Republicans who said they wear masks at all times when leaving home was fairly narrow, according to an Ipsos/Axios poll.

‘Trump had not made a point of not wearing a mask. Once he very clearly did not wear mask in public that transmitted a signal.’

— Chris Jackson, senior vice president for Ipsos Public Affairs

Some 38% of Democrats and 24% of Republicans at that time said that they wear masks at all times. By the second week of June, some 60% of Democrats and nearly 34% of Republicans responded they wear masks at all times.

That is the largest difference in mask wearing across all demographics including household income, age, race and gender, said pollster Chris Jackson, senior vice president for Ipsos Public Affairs.

In early April, “Trump had not made a point of not wearing a mask,” Jackson said. “Once he very clearly did not wear mask in public that transmitted a signal that if you’re a good supporter of the President you don’t wear a mask.”

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